Months ago, many companies were blinded by the unknown and fell subject to the chaos. It is no secret that COVID-19 rocked our world, literally. There has been devastating economic impacts to many businesses and the economy as a whole.…
Despite the growing trend towards conscious capitalism and conscious business across the globe, recent disruptions in our world have caused us to re-evaluate the way we do business. While many would agree change was inevitable, there is a significant amount…
Recently, we offered insight on how to reposition brands to attract millennials. This is a wise strategy for some brands today, BUT the times they are a changin’. There’s a new kid – or should we say target market –…