Social media and emerging technological trends continue to change how businesses and consumers interact online, but one thing remains the same: Content is still king. That is, if it’s done correctly. Great content is more than advertising. It’s bigger than…
When Mark Zuckerberg speaks, savvy marketers listen. So when the Facebook founder extolled to BuzzFeed News – “I wouldn’t be surprised if you fast-forward five years and most of the content that people see on Facebook and are sharing on…
Photo Courtesy: Movie Pilot The mobil-social invasion has morphed every marketing campaign (every attempt to grow market share) into a toothy, dangerous, hard-to-contain beast! (Mwaaa-Haa-Hah-hah- Haaaaaa!) Even without the sinister organ music, full moon and wolf howl, most businesses are…
Great, you have a blog or a Twitter handle or a Constant Contact account. You’ve developed a distinct voice and determined what message matters most You’re churning out the content on a regular basis. Clear, concise and clever. But does…